Vietnamese Market Entry Support
Vietnamese Market Entry Support
Vietnam is known as one of the most pro-Japanese countries in Southeast Asia. Its population continues to increase by 1 million every year and is expected to surpass 100 million by 2023. In addition, with a GDP growth rate in the high 6% range every year, a very high level even on a global scale, Vietnam is attracting the attention of many foreign companies as a promising market in the near future.
Market research in Vietnam
When a client wants to expand its services or products in Vietnam, a market research in Vietnam is always necessary. Atglobal has extensive experience in market research in Vietnam. In particular, we offer the following two types of market research services
Vietnam Market Research Value
For specific information on research methods and price sensitivity, please refer to “Overseas Research Services – Estimated Service Fees”.
Atglobal will propose the best research plan for you after thoroughly listening to your needs. Please do not hesitate to contact us using the inquiry form below.
Incorporation agency and consulting in Vietnam
When a Japanese company establishes an office in Vietnam, it can choose from the following four main business forms.
*GEO is currently in the process of preparing to offer this service.
Steps in incorporation and the time required for each step
Different business forms and their advantages and disadvantages
Atglobal will assist you in selecting the most appropriate business form to meet your business objectives. We also provide one-stop support necessary for the stable growth of your business in Vietnam, including establishment of a local corporation, procurement of human resources, financial accounting, and local company management on your behalf.
*GEO is currently in the process of preparing to offer this service.
How much does it cost to establish a corporation in Vietnam?
Atglobal will support you in conjunction with our affiliated companies in Vietnam, after thoroughly listening to your wishes. Please do not hesitate to contact us using the inquiry form below.
*GEO is currently in the process of preparing to offer this service.
Different business forms and their advantages and disadvantages
Atglobal will assist you in selecting the most appropriate business form to meet your business objectives. We also provide one-stop support necessary for the stable growth of your business in Vietnam, including establishment of a local corporation, procurement of human resources, financial accounting, and local company management on your behalf.
Capital and assets are shared with the head office. Settlement of accounts is also incorporated into the journal entries of the head office.
Sales and marketing activities are possible.
No restrictions on activities like a representative office
This form is limited to certain industries such as banking and insurance.
Subsidiary to be established locally, independent of the head office
Generally, a “limited liability company.”
There are two types of investment: “sole proprietorship” and “joint venture”. (There are cases where only “joint venture” is acceptable depending on the service.
Business advantage due to quick decision making in the local market
There are no restrictions on investing in Vietnamese companies, purchasing shares, establishing subsidiaries, or mergers and acquisitions, allowing for a high degree of freedom in expanding business in Vietnam.
Foreign companies are considered “foreign investors” and are subject to the “prohibited industries” and “restricted industries” regulations of the Foreign Investment Regulations.
Business form approved to be established for the purpose of local information gathering (market research, business development, etc.)
Establishment permit is valid for 5 years, with an extension allowed.
The most convenient way to expand into Vietnam
Conduct on-site research and analysis in Vietnam before making a major investment
The company is considered the same legal entity as the parent company, and therefore cannot engage in commercial activities (sales and marketing).
The local GEO service company hires a person to run the local business on behalf of the prospective company. This person then exclusively conducts the business activities of the company wishing to enter the market.
No need to spend time and money to set up a corporation. Can start as a test case to see if the business can continue and develop.
Speedy start-up is possible.
No need for accounting and administrative work after establishment, as GEO service company will take care of it.
No need to have a Legal Representative residing in Vietnam
Since the transaction is between a customer in Vietnam and a Japanese corporation, the fee needs to be remitted to Japan.
A legal entity may be required to obtain certain permits and licenses.
Not suitable for retail and restaurant business from a systemic point of view.
*GEO is currently in the process of preparing to offer this service.
How much does it cost to establish a corporation in Vietnam?
Atglobal will support you in conjunction with our affiliated companies in Vietnam, after thoroughly listening to your wishes. Please do not hesitate to contact us using the inquiry form below.
Description: Incorporation agency, opening of bank account
Amount: ¥400,000～
Contents: Financial accounting, general affairs, labor relations
Amount: From ³,000/month
Office contract support: ￥50,000～
Support for expatriate housing contract: ￥50,000～
License acquisition support: ￥70,000/per license and up
Management agency: ￥200,000/month～
*Preparation of necessary documents is executed by the customer. Translation and notarization fees are charged separately.
*Transportation and communication expenses will be charged separately.
*Number of corporate bank accounts opened includes up to 1 bank
Description: Incorporation agency, opening of bank account
Amount: ¥200,000～
Contents: Financial accounting, general affairs, labor relations
Amount: ¥70,000/month～
Office contract support: ￥50,000～
Support for expatriate housing contract: ￥50,000～
License acquisition support: ￥70,000/per license and up
Management agency: ￥200,000/month～
*Preparation of necessary documents is executed by the customer. Translation and notarization fees are charged separately.
*Transportation and communication expenses will be charged separately.
*Number of corporate bank accounts opened includes up to 1 bank
Description: Incorporation agency, opening of bank account
Amount: ￥150,000～
Contents: Financial accounting, general affairs, labor relations
Amount: ￥50,000/month～
Office contract support: ￥50,000～
Support for expatriate housing contract: ￥50,000～
License acquisition support: ￥70,000/per license and up
Management agency: ￥200,000/month～
*Preparation of necessary documents is executed by the customer. Translation and notarization fees are charged separately.
*Transportation and communication expenses will be charged separately.
*Number of corporate bank accounts opened includes up to 1 bank
Hire one local employee: ￥300,000~/first month
*Employee labor and insurance costs are billed separately.
*For each additional employee, the initial processing fee is +150,000 yen.
*From the second month, employee labor costs plus 40,000 yen/person fee will be billed monthly.
*GEO is currently in the process of preparing to offer this service.
EC mall store opening and sales support in Vietnam
Japanese products are very popular in Vietnam. The Vietnamese e-commerce market is expanding at an average of 30% annually and is expected to grow to $43 billion by 2025.
For more information on popular e-commerce sites in Vietnam, please refer to this article.
https://www.atglobal.co.jp/strate/9766However, Vietnam does not have an e-commerce mall such as China’s Tmall Global, where foreign companies can directly open a store.
1. Establish a corporation in Vietnam and open a store in an EC mall as a corporation to sell your products.
2. Outsource proxy sales to Vietnamese companies that have stores in EC malls.
Atglobal can support any of the above forms. Specifically, we offer the following services
1. Consulting (initial consulting that does not require specialized research is available free of charge)
2. Incorporation agency in Vietnam (acquisition of IRC and ERC)
3. Obtaining individual licenses for the sale of various products
4.Opening a store in an EC mall on behalf of the client
5. EC mall operation agency (sales representative, sales representative, inquiry window representative)
6. Matching service with sales agents (when not establishing a local corporation in Vietnam)
The amount of money for opening an e-commerce mall store and selling agent in Vietnam
Atglobal will support you in conjunction with our affiliated companies in Vietnam, after fully listening to your wishes. Please do not hesitate to contact us through the inquiry form.
Advertising agency services and promotions in Vietnam
Strategic marketing based on a deep understanding of Vietnamese consumers and effective promotion are essential to developing business in Vietnam. Atglobal can support your effective promotion by providing the following services
1. “Real” promotion using local media
2.Website planning, production, and operation support
3. Effective marketing support on websites (SEO, advertising)
4. Branding support through official SNS accounts (compatible with Facebook, Instagram, Zalo, and YouTube)
5. Support for digital ad placement and operation
For more information on digital marketing, see Marketing Services for Vietnam.
You can also contact us directly using the contact form below.
Duties: Store opening (account creation) and store preparation
Amount: ¥100,000-¥150,000 (labor cost)
If an application to open a store in an e-commerce mall requires a fee, the actual fee will be charged.
Duties: Listing items on e-commerce malls, reporting to head office, shipping products, and management on behalf of the company.
Amount: ￥150,000/month～ (labor cost)
Advertising fees and usage fees paid to e-commerce malls are invoiced separately.
Estimate based on sales, volume of work, and number of staff.
Advertising agency services and promotions in Vietnam
Strategic marketing based on a deep understanding of Vietnamese consumers and effective promotion are essential to developing business in Vietnam. Atglobal can support your effective promotion by providing the following services
1. “Real” promotion using local media
2.Website planning, production, and operation support
3. Effective marketing support on websites (SEO, advertising)
4. Branding support through official SNS accounts (compatible with Facebook, Instagram, Zalo, and YouTube)
5. Support for digital ad placement and operation
For more information on digital marketing, see Marketing Services for Vietnam.
You can also contact us directly using the contact form below.
