Customized ResearchAccelerate Your Global Strategy with CQ Business®

AtGlobal tailors research methods to your specific needs and objectives.

Benefits of Customized Research

Research can generally be divided into two main types: quantitative research and qualitative research. Each has its own suitable methods, but relying on just one approach may not be sufficient to address your research goals or challenges.

For example, if you send product samples to participants for trial use over a certain period and then want to capture their genuine feedback to improve your product, a simple questionnaire is not enough. Regardless of whether the responses are positive or negative, you need to understand why participants feel that way, what caused their impressions, and explore their experiences from multiple perspectives. Only then can their thoughts be clearly and comprehensively understood.

Customized research combines and adapts both quantitative and qualitative approaches to match your objectives, ensuring more accurate and actionable insights.

Customized Research Workflow

STEP
Detailed Consultation via web conference or phone

We conduct thorough discussions to fully understand your research goals and desired outcomes, including details about your products or services. We can also sign an NDA (Non-Disclosure Agreement) at this stage.

STEP
Research Plan Development and Proposal

Based on the consultation, we propose the most effective research methods. We can also provide consulting as needed throughout this process.

STEP
Order Confirmation

Once you decide to proceed, you may confirm by email or with a purchase order. If necessary, formal contracts or NDAs will also be executed.

STEP
Detailed Planning and Report Format Design

We prepare a specific research plan, create work instructions for researchers, and design a reporting format. A dedicated project manager will be assigned to oversee the project and introduced to you.

STEP
Client Review and Official Launch

After reviewing the plan, instructions, and reporting format, and upon receiving your approval, we officially begin the research.

STEP
Research Execution

Local expert researchers in each country carry out the customized research according to the agreed schedule. The project manager monitors progress closely, maintaining communication with all researchers to ensure smooth execution.

STEP
Internal Quality Review (Double-Check)

Our internal research team conducts a double-check of accuracy and validity. If necessary, layout and typesetting (DTP) for the report will be completed at this stage.

STEP
Delivery of the Report

We deliver the final report of the research. Interim deliverables can be provided upon request before the final report.

STEP
Post-Delivery Support

A standard two-week review period is provided after delivery. During this time, any revisions or adjustments needed will be made free of charge.

Clients interested in Customized Research are welcome to contact us via the inquiry form below.

Research Methods

Pricing, Research Workflow & Case Studies

Contact
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